Type Of Business:
Technical writing company
Expertise:
White Papers and Case studies - particularly for new product launch.
Major Product/SVS:
Copywriting for the water and wastewater industry. Specializing in Technical White Papers and Case Studies, Ms. McSwain also offers trade magazine articles, web content and product pages for website development, product brochures, product sheets, lead generation and nurture consultation. Her extensive experience in the industry enables her to craft your marketing message to address your exact target audience.
Hobbies/Sports:
K-9 Agility; Kayaking, Martial Arts
Education Degrees:
Master's Degree in Civil Engineering, University of South Carolina (1995); Master's Degree in Theology, Lutheran Seminary (1983)
Affiliations Awards:
Water Environment Federation; American Waterworks Association
Work History:
Engineering Department Manager with AECOM
Project Engineer on the New York City Watershed WWTP Upgrade Program
Supervising Engineer with Montgomery Watson Harza
Charity:
Water Missions International, Belgian Malinois Rescue, Local Animal Shelter
Number Of Years In Profession:
25
Number Of Years In Current Position:
25
What Does He/She Attribute Success To:
She attributes her success to her persistence.
Why did you become involved in your profession or industry?:
She became involved in her profession because she of her love for the environment and water in particular. There is nothing more important than ensuring that clean water is maintained and that sanitation is provided for all persons in the world. "If my efforts can help the water and wastewater industry address the serious needs of water in this world in a more efficient, effective way, my life will be well spent."
Extended Bio Profile:
Ms. McSwain is a professional engineer with over 25 years in the water and wastewater discipline, who now evaluated and develops marketing materials for the manufacturers and innovators in the industry. She applies her extensive technical knowledge to identify and address the core concerns of the target audience and then crafts the marketing message to convey how your product can address the needs and concerns of the engineers and utility managers.
Position Responsibilities and Duties:
Marketing; Overseeing business development; Writing techncial marketing content and brochures; Assisting water and wastewater manufacturing companies present their products to the various stakeholders and decision makers by addressing the concerns and knowledge
Education Certifications:
Professional Engineer, with licenses in both Chemical Engineering and Civil Engineering.
Where Will You Be In 5 Years:
In five years, Ms. McSwain intends to become a leader in assisting in the success of the innovators of the water industry.