Type Of Business:
Full-service online marketing company
Expertise:
Local marketing strategies
Major Product/SVS:
Targeted online marketing and optimization to build customer growth for small to midsize companies
Hobbies/Sports:
Spending time with his family; Reading; Working out; Teaching Sunday school
Education Degrees:
Bachelor's Degree in General Business, St. Cloud State University
Industry:
Marketing & Public Relations
Charity:
Volunteer, Company Charity
Number Of Years In Profession:
20
Number Of Years In Current Position:
1
What Does He/She Attribute Success To:
He attributes his success to his open-mindedness, always being ready for new opportunities, positivity and determination.
Why did you become involved in your profession or industry?:
He became involved in his profession because in the mortgage industry, he recognized the need to have online marketing; he believes it is important, for the long term, to implement an online strategy.
Extended Bio Profile:
Edge Interactive Marketing’s main focus is first educating businesses on the recent changes made by Google that are affecting virtually every business in the U.S. Google Places is a platform comprised of mini-websites that now rank atop the highest ranking organic listings. The mini-websites are available to virtually every business and can be optimized similarly to a website to gain top ranking. The big difference is the competition. Because so few businesses even know about Google Places, there is still time to rank and capture a share of the business. Google Places, as well as other similar search and directory sites including social media, Internet Yellow Pages, local and regional directory sites are among nearly 150 such sites that can drastically improve a businesses’ online visibility, regardless of whether their website is ranking.
Edge Interactive Marketing is in the process of launching a membership-based website targeted toward any small business and designed to assist its member businesses with organic search rankings. Somewhat similar to a referral-based networking group, this site is a network of people helping each other to be more successful. The difference is it is not gathered officially to exchange referrals, although referrals do happen. Instead it uses its group size to effectively reach each of its members’ personal website rankings through various SEO techniques that are bolstered by a cooperative community of professionals.
Position Responsibilities and Duties:
Promoting research to stay abreast of changes for the latest online marketing trends; Handling business development; Building a team of experts; Working on expanding and launching a large, national membership-based website for professionals and partnerships to share links
Where Will You Be In 5 Years:
In five years, Mr. Miller hopes to have a billion-dollar company.